The Story
The Package
The Audience
The Reviews
The Marketplaces
As you prepare for your book launch, you may find yourself overwhelmed by the array of different marketing strategies at your disposal. Figuring out the right marketing tactics for your book can be daunting. We know, because when we surveyed the authors that use our service an overwhelming 70% of them said they wanted to…
Recent Posts
Know Your Readers: Finding Your Book’s Target Audience for Self-Published Success
Ever read a book you couldn’t put down and then searched for more books just like that one? That’s what happens when an author really gets the genre they’re writing in and then makes sure the right readers get their hands on it. When enough readers do this, it can make for best-selling magic. That’s…
Choosing the Right Digital Platform: A Guide to the Big Five in Self-Publishing
So, you’re a self-published author that’s written the next great novel, children’s book, or non-fiction book, and you’re ready to share it with the world. But hold on, where do you release it? Choosing the right marketplace is like setting up your book on a blind date—it’s gotta be a match if it’s going to…
Mastering the Art of Asking for Reviews: Timing and Techniques
Did you know there is a right and wrong time to ask your readers for reviews? Reviews play a crucial role in an author’s success, providing social proof and influencing potential readers. However, knowing when and how to ask for reviews is key to getting the most reviews you can when it matters the most…
You’ve Written a Book, Now What? Ensuring Quality Before Hitting ‘Publish’
Congratulations! You’ve crossed the finish line of writing your manuscript, the first significant milestone in your journey as a self-published author. But where do you go from here? The journey from a completed manuscript to a polished, published book can seem challenging, but don’t worry—we’ve got you covered. The steps in this article will help…
Engaging With Your Review Team: Four Steps to Crafting the Perfect Review Copy
Don’t underestimate the power of your review copies! The review copy you share with your Review Team on Booksprout is an invaluable opportunity to engage with your readers and convert them into loyal fans. For self-published authors, building loyal fans is essential for growing your author brand and keeping readers coming back for more. In…
Harnessing the Power of Community: How to Build an Engaged and Supportive Book Launch Team
For a self-published author, the period leading up to a book’s release is a prime opportunity to create awareness and drive momentum for your book. Establishing a launch team is a crucial element during this important phase. Your launch team, also known as a review team, street team or launch squad, is with you in…
How Crafting Powerful Stories Lead to Positive Book Reviews
You can never underestimate the power of a great story. As a self-published author, you hold the pen—or better yet, the keypad—that shapes your readers’ experiences. Whether you write fiction or non-fiction books, the more powerful your story, the more impact it will have on your readers. Through your books, readers can be transported…
Four Reasons Why Every Self-Published Author Needs a Review Team
Are you having trouble boosting your sales? Are you struggling to get your self-published book in front of the right readers? If so, building a review team might be just what you need! There’s no question that self-publishing has taken the world by storm, with millions of books being self-published each year. However, with such…