TL;DR What Sells Books? The Author’s (Re)Launch Marketing Checklist (PART 1) If book sales were only about the story, every great book would hit bestseller lists on release day. But that’s not how readers shop. Marketing sells books. Marketing is the planning and process of getting a product to market. And “to market” means putting…
The Package
Aligning your book’s cover and blurb, editing, proofreading, beta reading, and formatting.
Indie Author Magazine, AI, and Smarter Author Automation
TL;DR Indie Author Magazine, AI, and Letting the Bots Do the Boring There is something fitting about a conversation on the future of indie publishing beginning with a group of authors who decided to build the resource they wanted to see. In this blog post, Celeste Barclay, Booksprout’s Head of Marketing, sat down with Chelle…
James Blatch on Building an Indie Author Career That Lasts
TL;DR James Blatch on What Indie Authors Should Build First When indie authors talk about growth, the conversation often jumps straight to ads, scaling, and what platform might deliver the fastest return. James Blatch takes a more grounded view. Celeste Barclay, Booksprout’s Head of Marketing, sat down with James Blatch, one of the voices behind…
Packaging for Positive Reviews: An Interview with Cozy Mystery Author Denise Jaden
The way you present your book to the world speaks volumes to readers. Your book cover is the first handshake, the visual promise of the story within, but effective book presentation goes beyond that initial impression. In the competitive world of cozy mysteries, where readers know exactly what they want, crafting the perfect package is…
Proven Strategies to Get Book Reviews for Your Self-Published Book
Discover effective strategies to get more reviews for your self-published book. Enhance your story, optimize your book’s presentation, build a loyal reader base, and utilize marketplaces to boost your book’s visibility and review count.
Unlocking the Potential of Booksprout’s Free Plan
For many of us venturing into a new genre, debuting under a new pen name or writing our first book ever, finding early readers to review your book is a key early step. Successful authors say that the key to success lies in assembling review teams well before our book’s launch. Now consider the interim…
You’ve Written a Book, Now What? Ensuring Quality Before Hitting ‘Publish’
Congratulations! You’ve crossed the finish line of writing your manuscript, the first significant milestone in your journey as a self-published author. But where do you go from here? The journey from a completed manuscript to a polished, published book can seem challenging, but don’t worry—we’ve got you covered. The steps in this article will help…






