With a background in marketing and K-12 teaching, Dr. Norman Eng realized that both are about building authentic relationships—the former with customers and the latter with students. He took that idea and transformed it into a teaching system and book. Teaching College: The Ultimate Guide to Lecturing, Presenting, and Engaging Students is now an Amazon bestselling book in seven education categories. Find out more at NormanEng.org. Currently, Norman teaches for the City University of New York.